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Understanding McLuhan
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Understanding McLuhan (1996)(Voyager)[Mac-PC].iso
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09036_Field_TCGG T801.txt
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1996-04-10
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16 lines
by his milieu, and by people engaged in living the mechanism he
talks. Today in the new electronic milieu Descartes gets short
shrift and people now give to the unconscious the same
fragmentary attention and acceptance that they had
previously given to the bright segmental moments of Cartesian
awareness. Is it not possible to emancipate ourselves from the
subliminal operation of our own technologies? Is not the
essence of education civil defence against media fall-out? Since
the effort has never been made in any culture the answer may
seem to lie in doubt. There may be some hitherto unsuspected
and wise motive for mental sleep and self-hypnosis in man
which the confrontation of the effects of media technology
would reveal. However this may be, it is plain that the pseudo-
dichotomies and visual quantities imposed on our psychology
by print began in the seventeenth century to assume the
character of consumer packages or “systems” of philosophy.